Obsession is a strong word. And, our perception of obsessions are polarized. Often, we are either one of two schools of thought:

  1. Obsessions are positive: they demonstrate passion, drive, and dedication.
  2. Obsessions are negative: they create an imbalance, isolation, and neglect.

Let’s consider a basic definite of what an obsession really is: a persistent idea that result in strong motivation.

Creating a positive obsession about your purpose and your mission is a conscious choice.

If what you are working on, isn’t important enough to be obsessed about it…is it worth your time?

What does obsession mean in the context of your team? How does it impact your team’s passion, motivation, and success?

The bottom line is this: obsession creates performance.

And, as leaders you need to know how to harness the motivation and performance that positive obsessions create.

In this episode you will learn:

– How to uncover the core beliefs behind the obsessions of your team

– Why obsessions that are in conflict with the mission of your business will always overshadow progress

– Why true motivation, that is driven by obsession, originates internally

– How obsessions dictate performance and momentum


1. Uncover Your Team’s Obsessions because…Everyone has an Obsession.

  • Obsessions motivate us!
  • Great leaders want their team to have strong motivation (that originates from obsessions!).
  • Motivation isn’t activated externally. It’s not about money, pressure, or fear.
  • True motivation is the internally generated obsession which creates persistence, preoccupation, and passion.

2. Uncover Your Team’s Obsessions because…Obsession Defines Performance.

  • What we obsess about defines how we perform in each area of our lives.
  • Obsession is defined as a “disturbing” preoccupation.
  • Obsessions drive the motivation to complete the mission. It keeps you up late and gets you up early. It disturbs things.

3. Uncover Your Team’s Obsessions because…Obsession Defines Beliefs.

  • Examining your obsessions WILL uncover what you really believe.
  • Core level beliefs empower our obsessions good or bad.

4. Uncover Your Team’s Obsessions because…Obsession Takes Precedent.

  • Obsessions that are in conflict with our mission will always take precedent over the mission.
  • Can you SHARE an obsession with your team?
  • Obsessions are binding. A shared obsession creates a unalterable obligation to the mission.


Uncover the obsessions that are preoccupying your team. Knowing what preoccupies your team will also show you what motivates your team, and this is essential to your own leadership breakthrough.

About Matthew

Matthew DeYoung is a serial entrepreneur. He is the cofounder of Breakthrough Leadership. He has been a cofounder of six other internet-based startup businesses. His past consulting clients have included Walt Disney, Universal Studios, Target, NASCAR, and the NBA. As a learner, he is always trying to demystify the leadership aspects of business. Matthew has been married for 17 years and has two daughters.

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